Absolut Metaverse
The Official Vodka of Coachella Merges the IRL & Virtual World with a One-of-a-Kind Experience Marking its 10th year as the Official Vodka of Coachella, Absolut is extending the festival experience into the metaverse with Absolut.Land, a one-of-a-kind blended activation by a liquor brand at a live event. Whether in person or across the globe, […]
SALT ‘N PEPA PERFORM
Hip-Hop Legends Salt-N-Pepa to Headline the House by Heineken® at Outside Lands Festival Hot on the heels of the Coachella Valley Music and Arts Festival, Heineken® will once again bring the fan-favorite House by Heineken experience to the Outside Lands Music and Arts Festival in San Francisco on August 10-12. Festival attendees 21 and over can kick back […]
Ciroc Summer Colada
Sean “Diddy” Combs and the Makers of CÎROC™ Ultra Premium Vodka Deliver the Ultimate Summer Experience With New Limited Edition CÎROC™ Summer Colada Sean “Diddy” Combs and the Makers of CÎROC Ultra Premium Vodka proudly unveiled CÎROC Summer Colada, the newest addition to the successful flavor portfolio. The limited edition flavor is made with CIROC Ultra […]
LIVE FROM COACHELLA 2014
H&M AND ALEXANDER WANG ANNOUNCE THE ALEXANDER WANG X H&M COLLABORATION AT H&M’S SECOND ANNUAL COACHELLA PARTY LATE NIGHT DANCE PARTY FEATURING HEADLINER MAJOR LAZER, AND PERFORMANCES BY JESSE MARCO, JUST BLAZE, AND IGGY AZALEA H&M, one of the world’s largest fashion retailers, teamed up with Alexander Wang, to host an epic late night […]
LIVE FROM COACHELLA: H&M LOVES MUSIC
H&M HOSTS ITS FIRST EVER EXCLUSIVE COACHELLA POOL PARTY HEADLINED BY SANTIGOLD As an official Coachella sponsor for the 4th consecutive year, H&M, one of the world’s largest fashion retailers known for its high fashion and affordable prices, hosted its first party in celebration of the most fashionable music festival in the country. The exclusive […]
LIVE FROM COACHELLA 2013
Harper’s BAZAAR Hosts Coachella Poolside Fete At The Parker Palm Springs With temperatures hovering around 90, the desert got even hotter when Harper’s BAZAAR’s revolutionary content-to-commerce venture, ShopBAZAAR, once again came to life at this year’s highly-anticipated Coachella Valley Music and Arts Festival. Throughout the weekend, ShopBAZAAR welcomed leading tastemakers and influencers on the Parker’s […]
Downtime
REJUVENATION NATION: PALM SPRINGS BY FRANCESCA MERCED Just over 100 miles east of Los Angeles is one of my favorite destinations on the planet: Palm Springs. During the hot summer months, temperatures regularly soar into 110’s in this quiet resort community– which makes for delightful nighttime swimming. (Imagine having your own 10-foot deep outdoor bathtub!) […]
Live From Coachella
In this era of easy-access internet downloads, we often miss out on the powerful experience of music being performed live: the crowds, the cacophony, the rhythm of energy passing back and forth between audience and artist. Major music festivals feature diverse artist line-ups and bring together music lovers from all cultural backgrounds. The previous generation […]