Asian American Heritage Festival

Ultimate Media And Sony Entertainment Television Present

The Asian American Heritage Festival

Event commemorates the Asian American Heritage Month of May

Ultimate Media and Sony Entertainment Television Asia present the Asian American Heritage Festival on May 31st2015 at the NJ Expo and Convention Center in Edison, NJ.

The event marks the celebration of the Asian American Heritage month of May in the US. The highlights of the Festival are as follows:

  • Dance performances by top dance academies from the area.
  • Audience interactions with prominent Bollywood celebrities – Mr. Abhay Deol and Mr. Omi Vaidya.
  • Over 20 corporate sponsors and 100 vendors showcasing their products and services.
  • A focus on the real estate market featuring builders from India and the US, realtors, brokers and mortgage lenders. The Asian Realtors Association of America (AREAA), the trade organization that promotes homeownership opportunities within the Asian American community, is one of the Festival’s sponsors.
  • A wide range of food choices to go with free wine tasting by NJ’s very own Balic Winery.
  • Free medical check-up by Robert Wood Johnson Hospital
  • An array of shopping options – Asian American clothing, jewelry, art and handicrafts.

“Our goal was to create a unique experience for the members of the Asian American community, our corporate client and vendor partners,” said Ms. Mamta Narula, CEO, Ultimate Media. “While there are several festivals and events targeted at individual segments of this vast community, for the first time, we are putting together an event of this scale and size that caters to the entire Asian American population.”

“We have created a unique forum that combines the three things that appeals most to the Asian American population – entertainment, food and shopping,” said Ms. Narula. “We have experienced an overwhelming response for the Festival as evidenced by the large number of corporate sponsors and vendors who have signed up, Sony Entertainment Television agreeing to be the grand media sponsor and the top dance schools agreeing to showcase their performances and acts.”

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