ANGELA SIMMONS’ BEAUTIFUL TEXTURE

ANGELA SIMMONS’ BEAUTIFUL TEXTURE

Strength of Nature Global, LLC, the leading innovator in hair care for women of color, today announced television personality and style maven Angela Simmons as Brand Ambassador for their Beautiful Textures™ line that caters to the needs of women of women with natural hair.  Beautiful Textures offers a full range of products that promote healthy hair and styling versatility at an affordable price.  A major highlight of the Beautiful Textures product line is the revolutionary Beautiful Textures, Naturally Straight Texture Manageability System™ (TMS) that allows women to go from natural to straight and back again, without the damage.

Angela Simmons is the star of two hit MTV shows: “Run’s House,” which gave America an insider’s look at the lives of the first family of hip-hop, and “Daddy’s Girls,” which chronicles Angela and her older sister as they navigate Hollywood and step out as role models for their millions of young fans.  Angela has quickly established herself as a fashion powerhouse and entrepreneur in her own right.  ANGELA I AM is a lifestyle brand that provides a platform for new and emerging talent in the fashion industry.  AngelaIAm.com is also a platform for Angela’s commitment to empowering and uplifting young people through her work as an ambassador for the Children’s Miracle Network and her work with the Boys and Girls Club.

Television personality and style maven Angela Simmons has been named Brand Ambassador for Beautiful Textures, the leading innovator in hair care for women of color. (PRNewsFoto/Beautiful Textures)

“Angela Simmons is a multi-talented entrepreneur, television personality and fashion designer whose active lifestyle and positive outlook make her a natural advocate for the Beautiful Textures brand,” says Charlene Dance, global marketing director for Strength of Nature Global, LLC.  “Angela personifies the evolving Beautiful Textures girl who loves styling versatility, from hair to fashion.  She is natural and wants styling options that do not compromise her beautiful mane.  From braids to protective weaves and straightening, Angela does it all and still maintains the most beautiful, healthy hair imaginable from root to tip.”

Angela Simmons is being brought on by Beautiful Textures to provide exclusive style insights and content for the brand, including revved-up social and digital campaigns and special appearances.  Part of her role will also be to encourage women to embrace their hair choices and recognize the importance of healthy hair maintenance, as evidenced by her own 16 inches of healthy hair.

“I couldn’t be happier to represent Beautiful Textures as Brand Ambassador,” says Angela Simmons.  “Not only does Beautiful Textures uphold a level of quality in their products that I can depend on when it comes to something as important as the health and beauty of my hair, but they also have a shared commitment to empowering young women, which really compelled me to hit the ground running on this partnership.”

“I am a true fan of the Beautiful Textures Texture Manageability System,” she adds.  “I absolutely love how it makes my hair soft, silky and shiny without harsh chemicals and the fact that I can do it at home.  Check out a video of Angela’s results here: http://vimeo.com/88310162.

Enriched with soothing Aloe Vera, the strengthening power of Coconut, Olive, Soy and Argan oils as well as softening Shea and Mango Butters, Beautiful Textures addresses the needs of consumers with kinky-coily, curly, wavy and frizzy hair patterns, providing solutions that will help them achieve versatile hairstyles.   Beautiful Textures is comprised of 10 moisture-rich products (Tangle Taming Moisturizing Shampoo, Tangle Taming Leave-In Conditioner, Curl Control Defining Pudding, Curl Definer Mousse, Moisture Butter Whipped Curl Creme, Rapid Repair Deep Conditioner, Curly to Straight Flat Iron Silkener, Shine & Silken Growth Oil, Naturally Straight Texture Manageability System and Edges to Ends Silkener) that prevent breakage, define curls, smooth tresses and promote maximum growth.  Available in stores now, each product retails for less than ten dollars.  The Beautiful Textures product line is available at Walmart, Walgreens, Sally’s Beauty Supply and local beauty supply stores.

Beautiful Textures kicked off its collaboration with Simmons by casting her as a co-host of the popular post BET Awards web series, “The Morning After: The Fashion Round-Up.” Simmons shared her insights on the latest red carpet trends and gave viewers her own personal hair and fashion tips on how to pull off glam-worthy looks at home.

Simmons’ next Beautiful Textures appearance will take place during New York Fashion Week in September in collaboration with her Angela I Am Pop-Up Shop.  For the latest information on Angela Simmons and Beautiful Textures news, be sure to follow the conversation on social media by following @LovinMyTextures and by tweeting #BeautifulTextures and #TryTMS.



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