XOXO: CREATOR COUPLES

XOXO: Jellysmack Finds That Social Media Audiences Are Enamored With Creator Couples Content, Especially Leading Up To Valentine’s Day The company uses proprietary data from the Jellysmack Creator Program to shed light on the growing success of couples content. Love is in the air, and on social media. On Valentine’s Day weekend, global creator company […]

ITEM Beauty

Tik Tok Star Addison Rae Launches ITEM Beauty Clean Beauty Brand Redefines Beauty Norms Brand innovation incubator Madeby Collective announced today the upcoming launch of ITEM Beauty in partnership with TikTok star Addison Rae, the brand’s Co-Founder and Chief Innovation Officer. ITEM is a dermatologist-tested, clean beauty brand that promises to redefine beauty norms by instilling […]