HAZ LO DIFERENTE^™

MANZANITA SOL^® BEVERAGE LINE-UP

Manzanita Sol recently unveiled its new “Haz Lo Diferente” campaign, inviting consumers to “Do What’s Different” and embrace their own uniqueness. In addition, two new delicious, true-to-fruit flavors – Mango Citrus Sol and Piña Sol – join the current portfolio which includes Manzanita Sol, Toronja Sol and Tamarindo Sol.

From May 31 through October, Manzanita Sol will visit major Hispanic festivals and retailers in California, Texas and Chicago to give consumers an opportunity to sample all five flavors in unique and unexpected ways – while doing the limbo, hitting a piñata, playing the drums, dribbling a soccer ball – and share photos of those fun experiences via their social channels.

With its distinctive, true-to-fruit apple flavor, Manzanita Sol arrived in the U.S. from Mexico in 2005 and has become a refreshing alternative to the usual lemon-lime and cola flavors ever since. Manzanita Sol is joined by four other great tasting flavors – Toronja Sol, Tamarindo Sol, Mango Citrus Sol and Piña Sol – that provide the perfect options for those who want more from life and to try something different. For more information, please visit www.ManzanitaSol.com, www.facebook.com/ManzanitaSol or follow us on Twitter @ManzanitaSolUSA. 

“Manzanita Sol’s true-to-fruit flavors have always been a refreshing alternative to lemon-lime and cola beverages, and now, with the addition of Mango Citrus Sol and Piña Sol, our consumers have even more of an enjoyable selection to choose from,” said Martha Bermudez, Brand Director, Manzanita Sol.  “From our unique flavors to our innovative commercial music, Manzanita Sol has embraced what it means to ‘do what’s different’ and we’re excited to invite consumers to do the same.”